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LG Donates Ksh 6 Million to Charitable Initiatives through Successful ‘Smile With LG’ Campaign

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LG Electronics East Africa has announced the successful culmination of its ‘Smile with LG’ campaign’ which raised a total of Ksh 6 million to benefit community projects. The campaign, which ran from November to December 2023, showcased LG’s commitment to making a positive impact on society.

The ‘Smile with LG’ initiative encouraged LG customers to vote for a charitable cause upon purchasing eligible LG home appliances. Voting took place on the LG.Com website through the dedicated ‘Smile with LG’ platform, with each vote contributing Ksh 5,000 towards the total donation. This innovative approach both engaged LG customers and empowered them to play an active role in supporting worthy causes.

LG partnered with the Rotary Club of Nairobi Madaraka and the Rotaract Club of the University of Nairobi (UoN) Afya to ensure that the funds raised were channeled towards impactful projects addressing critical community needs. This collaborative effort reinforced LG’s dedication to corporate social responsibility and highlights the brand’s commitment to creating a positive and lasting impact in the East African region.

Speaking about the successful campaign, LG’s Managing Director for East Africa, Dongwon Lee, expressed gratitude to the LG community for their enthusiastic participation.

“We are humbled to witness the generosity and compassion of our customers who actively participated in the ‘Smile with LG’ campaign. Together with our esteemed partners, the Rotary Club of Nairobi Madaraka and the Rotaract Club of UoN Afya, we are honored to hand over the proceeds of the campaign to initiatives that make a meaningful difference in our communities,” he said.

Rotary Club of Nairobi Madaraka President, Rotarian Joel Wandurwa, expressed his gratitude for the donation saying: “We extend our heartfelt gratitude to LG Electronics East Africa and all the LG customers who took part in the ‘Smile with LG’ campaign. Your generosity has enabled us to further our mission in addressing critical community needs. Together, we are making a positive impact and creating a brighter future for those in need. Thank you for embracing the spirit of giving and for being catalysts for positive change.”

The funds will be split amongst the following three beneficiary institutions: Gathiga Childrent’s Hope Home (Ksh 3,150,000); The Maktaba Project (Ksh 582,000), and Oldorko Mosiro Primary School (Ksh 2,268,000).

Based in Kenya’s Kiambu County Gathiga Children’s Hope Home is a Non-Profit Organization in Kenya, dedicated to help street children who are orphaned, abandoned, abused or those forced out of their homes due to the inability of their families to cater for their basic needs. 

TheMaktaba Project is a literacy initiative by two Rotary Clubs: Dundas Valley Sunrise and Nairobi Madaraka. The initiative aims to equip needy schools with functioning libraries.

Meanwhile Oldorko Mosiro Primary School provides sanctuary for children escaping early marriages, female genital mutilation, forced labor and parental cruelty.

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Education

Report Finds that Huawei DigiTruck Training Helps Boost Income, Employment and Entrepreneurship

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Huawei digitruck kenya

The Kenyan government and Huawei Kenya today launched an independent evaluation report of digital skills training provided by DigiTruck program. 

Launched in 2019 in Kenya under Huawei’s TECH4ALL initiative, the DigiTruck is a mobile, solar-powered classroom equipped with Internet connectivity, laptops, and smartphones. Converted from a used shipping container mounted on the back of a truck, the DigiTruck travels to remote communities in Kenya, providing free training in digital skills to youth, empowering them to participate more fully in the digital economy.

The report was launched at the Connected Africa Summit by Cabinet Secretary for Information, Communications and the Digital Economy, Eliud Owalo, and Huawei Kenya Deputy CEO Steven Zhang. During the opening of the Summit, H.E. President Ruto himself highlighted the findings of the report and praised the program: “This is the impact of a simple intervention in terms of empowering the youth, and it affirms the promise of our collaborative approach and the power of partnerships in achieving ambitious goals.” 

“To facilitate optimal uptake of digital infrastructure it is imperative that we have commensurate level of digital skilling; that is why this DigiTruck program comes in handy because through this program we are able to reach very remote areas that ordinarily we would not access for purposes of digital skilling” said Mr. Eliud Owalo, Cabinet Secretary for the Ministry of Information, Communication & The Digital Economy. He continued: “So we want to thank Huawei for this innovative digital skilling program and we want to assure you that we will continue working with you in the program of digital skilling as we roll out our digital transformation agenda.”

Each course lasts 40 hours, and provides training in digital skills and soft skills like starting an online business, writing resumes, and applying for jobs online. A survey 800 of the 4,000+ youth trained over four years revealed significant positive tangible outcomes for beneficiaries. Some of the key findings are:

  • 93% of respondents reported enhanced work capabilities.
  • 79% stated that they passed on their digital skills to others in their communities, fostering a culture of empowerment.
  • Respondents reported a 6% decline in the unemployment rate and a 7% decline in self-employment.
  • 35% of respondents attribute an income boost due to starting a business with their new digital skills.

“From its inception, the aim of the DigiTruck was to reach remote areas; to reach youth who normally don’t have many opportunities; and to reach all across the country,” said Steven Zhang, Deputy CEO of Huawei Kenya. “The aim of this DigiTruck is not only to provide digital skills, but also to spread the message about the importance of digital skills and to rally others to our cause.”

As Kenya embraces the digital age, the need for digital skills has evolved from a luxury to a necessity. 

The DigiTruck initiative, a collaborative effort between The Ministry of Information, Communication & the Digital Economy, Huawei and other partners, has been at the forefront of empowering Kenyan youth with these essential skills. 

Attached photos of the launch with CS Owalo along with ICT Ministers from Lesotho, Sahrawi and South Sudan; PS ICT John Tanui along with PSs from Malawi, Sahrawi, South Sudan and Zimbabwe; Chair of the Communications Authority, CEO of the ICT Authority. Accompanying the government officials were Huawei Deputy CEO for Public Affairs, Steven Zhang, MD for Enterprise Business Kevin Wen, Ian Korir, the Huawei DigiTruck Project Manager and youth who have been trained on the DigiTruck.

Also Read: Huawei Offers DigiTruck Robotics Training at Kenya Science and Engineering Fair  

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Education

Huawei Kenya Hosts Roadshow at Kenyatta University to Promote Seeds for the Future Program

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Huawei Seeds for the Future Program

Huawei Kenya has held a successful roadshow at Kenyatta University, aimed at promoting its flagship CSR program, The Seeds for the Future. The event held at the University highlighted the return of the program to its traditional physical format after three years of virtual implementation. 

The Seeds for the Future program, now in its 10th year in Kenya, is designed to nurture young ICT talent by providing selected students with a unique opportunity for digital skills learning, an opportunity to engage in global competition termed as the ‘Tech4Good Competition, international learning and cultural exchange. This year’s program offers students the chance to undergo a one-week digital training course in South Africa, as well as additional training opportunities.

In addition to the South Africa trip, selected students will have a one-week training on Huawei certification courses and another one-week local training in Nairobi. These opportunities are aimed at equipping the students with the necessary skills and knowledge to excel in the ICT industry.

Speaking at the event, Ian Korir from Huawei Kenya, highlighted the importance of the program in empowering young Kenyan talent. “Seeds for the Future is not just a training program; it is a life-changing experience for the students. It exposes them to cutting-edge technologies and global best practices, preparing them for successful careers in the ICT industry,” he said.

The roadshow aimed to encourage Kenyatta University students to apply for the program before the deadline on April 30th. However, Huawei Kenya also extends an invitation to other university students to register for the program before the deadline through the following link: Registration Link.

Also Read: Digischool: Lessons in Connecting Kenya’s Schools

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Education

Huawei Offers DigiTruck Robotics Training at Kenya Science and Engineering Fair  

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DIGITRUCK - KENYA SCIENCE

Huawei Technologies Kenya is providing its DigiTruck, a mobile digital classroom that provides access to technology and digital skills training to underserved communities across Africa, for onsite Robotics Training at the Kenya Science and Engineering Fair

As part of the week-long event, the secondary school children will have the opportunity to learn and engage in robotics training inside the DigiTruck, which will be stationed at the fair.

The addition of robotics as a new track this year in the Science and Engineering Fair highlights the growing importance of technology and innovation in education

“Huawei Kenya is delighted to be a part of this initiative, which aligns with our commitment to enhancing digital learning opportunities for students in Kenya. By bringing robotics training directly to the Kenya Science and Engineering Fair, Huawei Kenya aims to inspire young minds and nurture the next generation of innovators and technology leaders,” Huawei said in a statement.

Huawei Kenya’s support for the Kenya Science and Engineering Fair underscores the company’s commitment to empowering youth through education and technology. 

“As the world continues to embrace digital transformation, initiatives like these play a crucial role in preparing the next generation for the challenges and opportunities of the future,” the company said. 

The Kenya Science and Engineering Fair is an annual event that showcases innovative projects and ideas from secondary school students across the country. By introducing robotics as a new track, the fair aims to encourage students to explore STEM (Science, Technology, Engineering, and Mathematics) subjects and pursue careers in these fields. 

Also Read: DigiTruck training program to promote digital literacy in Uasin Gishu

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